QUESTION: WHO ARE YOU AS A BRAND WITHOUT YOUR SERVICES AND/OR PRODUCTS?

QUESTION: WHO ARE YOU AS A BRAND WITHOUT YOUR SERVICES AND/OR PRODUCTS?

According to Merriam-Webster’s Dictionary, Marketing is defined “as the activities that are involved in making people aware of a company's products, making sure that the products are available to be bought, etc.” I have a question for you marketers.

Can you still market your brand if your company did not have products or services? 


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YOUR SECOND HOME

YOUR SECOND HOME

Once you start working, you realize you spend more time at work than at home. You spend the majority of your time at the office, spending time with your colleagues, in meetings, on the computer, on the phone and meeting new clients. Every industry and even every company is different. But one thing is similar. Your "office" or the location in where you work becomes your second home.

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